Rare Corporate

					1 2 3 4 5 Scenta A sniff at a good name What name could re-engineer the image of engineering and technology in the UK? We recommended SCENTA (the Science Engineering and Technology Association). It sounded unified and powerful. Alas, the client chose ETB (the Engineering and Technology Board). Naturally, the client was right. And the 400,000 monthly visitors to their portal scenta.co.uk only a pleasing coincidence.


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